As I reflect on the voiceover industry in 2024, it’s hard not to feel a bunch of mix of emotions. This year has been a whirlwind of challenges, successes, and, yes, plenty of drama. But as the year winds down, I’m filled with gratitude and a sense of optimism. While 2025 might deserve its own article (stay tuned for that!), for now, let’s unpack what made 2024 a year to remember—and one worth reviewing. Ready for a voice acting 2024 review? lets do it!
The Big Challenges in 2024
AI. It’s the two-letter word that seemed to dominate every conversation this year. The SAG-AFTRA deal in the video game sector marked a big moment, but AI’s impact on the industry has been undeniable for sure! From tightening budgets to increased competition, many voice actors have felt the squeeze. Some have reported income drops of 30-40%. Unfortunately this has gone hand in hand with a sharp decline in rates as the number of talent in the industry increases.
While AI hasn’t completely taken over—it’s still lacking the emotion that humans bring—its presence has definitely shifted the landscape. Will it ultimately replace voice acting in video games? I’m not convinced, but only time will tell. For those struggling, remember: the industry is evolving, and adaptation is key. As the saying goes, a rising tide lifts all boats, and standing together as a community is more important than ever.
The Big Successes for Voice Actors
It wasn’t all doom and gloom this year. The resolution of the strikes and ongoing union efforts to address AI’s role in the industry were important wins (Even if you do not agree with the outcomes). Voiceover conferences and awards continued to thrive globally, reminding us of the strength and passion within our community. Oh and let’s not forget the simple yet profound fact that you’re here reading this article—a testament to your grit.
Beyond the industry-specific wins, 2024 was a year of perseverance in the face of tough challenges. With wars, political shifts, and rising living costs impacting every aspect of life, just making it through the year feels like a victory. The fact that so many production companies, voice actors, and brands have stayed afloat is proof of the industry’s strength.
Voice Acting 2024 The Global Drama
When it comes to drama, I’d much prefer it on stage or in a recording booth. But this year brought its fair share of real-life theatrics. From the strikes and new AI agreements to the legal battles among voice actors and pushy companies! There was certainly no shortage of tension.
As I watched it all unfold, I couldn’t help but think, “What a mess!” But here’s the thing: we’re not just performers; we’re businesses. Businesses adapt or go under. The challenges of 2024—whether they stemmed from legal battles, platform policies, or economic pressures—served as a home hitting reminder of the need to adapt. Yet despite it all, you’re still here. You’re still in the race, and that’s worth celebrating.
A Voice Acting 2024 Review
If there’s one takeaway from this year, it’s that AI is here to stay. But with that comes a degree of predictability for 2025. The industry knows what it’s up against, and the surprises should (hopefully) be fewer and farther between.
Here’s the good news: there’s more content being produced than ever before. Social media is booming with videos that need voiceovers, streaming platforms are multiplying and competing for your subscription fee, and video games, animations, and audiobooks continue to grow in both production and quantity. The opportunities are out there, waiting to be seized.
Despite the challenges, 2024 has shown us that the dust is beginning to settle. New opportunities are on the horizon, and the industry’s resilience is stronger than ever. So take a deep breath, pat yourself on the back, and get ready for what’s next. You’ve made it this far, and 2025 has plenty of promise in store.
Voice Acting 2024 Review by Kate Marcin